Client
Phoenixville Daily - Phoenixville, PA
Website
Phoenixville Daily
Project
Brand Identity
- Logo design
- Color palette creation
- Typeface recommendations
- Style guide
- Messaging
This project was inspired by the iconic Reeves Park clock in Phoenixville, PA. The client already had an image of the clock that they’d been using, but it felt a little outdated and limited in how it could be applied. They wanted something that kept the heart of the original but was more modern, versatile, and ready to show up across different platforms and uses.
I repurposed their existing image of the clock and transformed it into a clean, updated design that still celebrates the landmark but in a way that feels fresh and flexible. The new variation is easier to work with, whether it’s being used in print, online, or out in the community.
The result is a refreshed identity piece that feels timeless but current, and I’m so excited to see it out in Phoenixville bringing that local pride to life.
Client Review
”A big hearty thanks to Dan @thebunyipcollective for working with us on our first legit logo. We had several goals with its design, including working with a local designer, while maintaining the spirit of the original clock image we had used for many years. He stepped right up and delivered as promised. We can’t recommend him enough!”
Jedi Wright,Owner of Phoenixville Daily
About
Here for the curation, and advocacy of Phoenixville, PA.